Las marcas romantizan la lealtad del consumidor (cuyo amor es a veces pura fachada)
La lealtad del consumidor no es sinónimo necesariamente de amor y está a merced de factores eminentemente prácticos.
La entrada Las marcas romantizan la lealtad del consumidor (cuyo amor es a veces pura fachada) se publicó primero en Marketing Directo.
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